If you want your business to be competitive online, you have to apply various SEO and copywriting strategies. This will help optimize your content and make your website visible in search engines. The more visible your website is, the more visitors you’ll get.
However, you don’t want your audience to simply visit your site, read your content, and leave just like that. You also want them to visit and check your other posts. Encouraging your audience using additional copywriting strategies is a great way to encourage repeat visiting.
So, how can you make people come back for more? Here are some copywriting techniques you can use:
Link to Similar Posts Within and After. If your readers find your content or blog post informative and useful, they will certainly want to read more posts that are similar to it. You can do this in two ways:
- Linking Within. Place links on related articles within the post, so they can learn more about a specific topic.
- Linking After. You can suggest similar articles and place their links after the post, so they can easily click and go to it.
Create a Series. Writing a series of articles can increase page views and encourage repeat visits from your readers. This copywriting technique attracts them to finish reading your series, so they can get complete information from it.
Feature your Previous Posts. Making a compilation of posts is a great way to showcase your older yet successful articles. One way to do this is to make a list of blog posts according to category or popularity.
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Are you an aspiring writer? Well, if you are and you know you are good at it, then you should get paid for it. It does not matter if you are a professional or an amateur. Being a newcomer does not mean you are less good than those who work full time. It just happens that old timers know how and where to get paid.
Read this series of articles and find out the dirty little secrets on how you can get paid for your writing professionally.
Starting Off With Your Own Network of Friends and Contacts
Most people (not just writers actually) hate the thought of calling their families, friends, or acquaintances to ask for favors. Perhaps, they are not comfortable with the idea of using them as their marketing team. But the truth is: your own network is the best place to start looking for paid opportunities. After all, would you not do the same thing if they were the ones who approached you?
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